Tuesday, March 8, 2016

Idea Napkin No. 2

1)    Well from the first time I made my post about this idea napkin to now, I am pretty much the same person. I definitely still believe myself to be that quirky music student trying to find their place in the world, and probably always will be.
 Talent wise I find myself to have the same things as before. The power of communication still holds strong. I haven’t really had any crazy new experiences lately so the ones that I mentioned before remain, and same goes for my previous skills. I mean the reason we call them skills is because it is something we have mastered, hence I would I would maintain that mastery for life.
Aspiration wise, well I just want to live a good, happy, healthy, simple life. Maybe get a killer beach house in Destin, Florida and have a super sweet chocolate Labrador, but really just a good life.
So once again, how does this business come to play? It is a HUGE role. I mean this business would be my life line, my pride and joy, my contribution to society. This business would not only affect me, but hopefully those around me as well.
2)    The customers unmet need is not being able to find the song they have stuck in their head because they don’t know the words or the name of the artist. These customers have a need to know about music and where it’s coming from, so having my business be there, it can provide that unmet need of musical knowledge which customers are craving for.
3)    I am offering up this business for all. It is meant for all ages, all backgrounds, no restrictions. My customers have in common the desire to know music, specifically when it comes to not being able to remember that music’s words or title.
4) This is a unique service, and is not something that is out on the market at the moment. Sure there are apps like Shazam that detect music, yet it is not quite like the app I have in mind. My service could also easily be partnered up with already existing services, making the customers life so much easier.
5) What do I have that no one else has? Uniqueness. My app is better than something like Shazam because it doesn’t need the actually song to be playing in order to be detected and identified. This app is powered by the user’s voice and that’s it. It only needs some rhythm or a simple humming in order to do its job. Furthermore, this app would connect to any music store app that already exists like iTunes, Spotify, Amazon Music, or anything similar of that nature. Therefore, once a song is detected, it can be added to the user’s device.
These aspects definitely fit together. The business will provide a service to customers, which in turn will benefit me, the music community, the technology community, and would just be really neat to have! Even more so, it would be a great achievement if my business were to succeed and actually work. 
Feed-back-memo:  Everyone’s comments were so incredibly helpful and thoughtful! Here are the five main points I received from them:
1)    Give a story in my pitch
2)    Clearly show the comparisons from my product to those already on the market
3)    Make my pitch more realistic as if I was actually talking to someone face to face instead of like on an infomercial
4)    Keep up with the enthusiasm and personality of the pitch
5)    Continue with the idea, because it is appealing to music lovers

I believe I incorporated these comments within my idea napkin by maintaining my passion and personality in the pitch. I kept it unique, and was able to state more clearly the differences between what my product has to offer compared to things already on the market. Plus, I kept a neat music theme throughout my video. 

2 comments:

  1. I really like that you want to live a simplistic life, especially when we are in a society drenched in the promise of grandeur.

    I like this app idea a lot. I like that it is personalized to the user's voice, as opposed to waiting to hear the song and then using the app.
    I like the fact that you utilized your passion for music to bring forth an innovative idea.

    Here is my blog if you're interested: http://laurenent3003.blogspot.com/2016/03/idea-napkin-no-2.html

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  2. Karina,

    Although it took me a little while to realize what your idea actually was, once i got it, i loved it! If you could somehow make this app become a reality, I believe it would become an instant success. It is like a very very upgraded shazam. If you could somehow create a database large enough that could utilize the technology to make this a reality, I would invest in your business in a heartbeat.

    Check out my blog!
    http://alagana6444.blogspot.com/2016/03/idea-napkin-no-2.html

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